Example of Ingrid's work from the Tambourine Agency
For the Nevis Tourism Authority, Ingrid helped manage the rebranding of Nevis Island to reflect its luxury essence and higher hospitality price point when she was at the Tambourine ad agency. She worked with creative, copy, and development teams and helped make decisions on visual output.
Brand updates involved updated logos, photography, messaging, additional content sections, and more. Notable website pages created are Stay for their main goal of boosting reservations and Activities.
Black and white photography style to capture the sensory experience on the island and evoke its sophisticated exclusivity (i.e. Vanity Fair).
Colored photography for the hotel imagery.
Careful emphasis on natural, organic colors and textures to build the persona.
Included in this brand overhaul:
- Brand logo, taglines, color palette
- Website (with multiple landing pages)
- Social Media brand overhaul
- Brand Collateral (t-shirts, mugs, notebooks, etc)
- Updated annual event branding for the client's annual Mango Festival
Nevis Rebranding:
Nevis Island website on the left and on the right, a matching sub-brand created for its Nevis Annual Mango Festival to ensure overall brand unity.
The Mango Festival rebranding included the following:
- Updated separate website
- Separate Instagram and Facebook with updated branding (including a hashtag photo contest at the event for prizes). A mix of food and brand graphics were used to build excitement.
- Event planning
Click below to enlarge.
Nevis Island web redesign from Tambourine
Nevis Island web redesign from Tambourine
Nevis Island Mango Festival website creation and redesign from Tambourine
Nevis Mango Festival social media from Tambourine